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Your web
strategy
WebsiteVisibilityCommunicationMarketingGraphic designWeb designReferencingSEO
The skills of a web agency
The different functions within a web agency require technical skills and creativity. If the creation of a quality website is our main mission, it is no longer limited to this function. Indeed, a web agency like ours nowadays gathers several skills in web development, webdesign, SEO web referencing, graphic design and visual identity improvement.
Good tips make good success!
In order to finalize their website creation projects, or any other digital marketing project, many companies call upon the services of a web agency. The advice provided by an agency specialized in web communication is so valuable that you would be impossible to do without it. It’s an asset for your success.
Visual communication
The visual communication of the company is very important for its growth and development. Its main objectives are the circulation of a good brand image, the improvement of the company's visibility and the development of customer loyalty.- 1. The visual identity (logo and graphic charter)
- 2. Product presentation (design and packaging)
- 3. Printed communication media
- 4. Communication media digital formats
An action plan
The role of the digital strategy is to give you a guideline to follow in order to improve your presence on the web. This amounts to preparing an action plan that defines the basic rules for the use of data on your various media.- 1. Monitor competitors on the market
- 2. A consumer-focused strategy
- 3. Content creation and dissemination
- 4. Manage your presence and image on social networks
Website diagnosis
A website audit is a qualitative and quantitative analysis of the content strategy put in place to determine strengths and weaknesses. The audit of a website allows a complete analysis of its traffic in order to capitalize on it or improve it.- 1. Define the evaluation criteria for your website
- 2. Evaluation of your website
- 3. Analysis of the results of your audit
- 4. Making improvements to your website or web application
Developing a winning strategy
Implementing a winning strategy means defining the means to be used to optimize what we do best and what customers want.
Tailor-made websites
Customization allows you to have your website tailor-made according to your wishes. It is designed with a personalised logo, a design in its own image and adequate texts and photos, as is the case with Pharmacy News.
Having website designs and web interfaces perfectly adapted to your company is possible by calling on a web agency specialized in creating custom solutions. A custom website is also web pages that describe you perfectly and that circulate your values.
Graphic design and ergonomic design- Website design adapted to your needs
- Several types: showcase website, e-commerce website…
- Google referencing and other search engines
Increasing the visibility of your website
Between SEO techniques, the purchase of a domain name and the use of tags, there are several techniques to improve its visibility on the Internet. Of course your content must be adapted to search engines but it must above all be readable and interesting for your readers. Propose a quality content and do not forget to adopt the technique of netlinking.
Choosing the right technologies
A web technology does not provide functionality but a tool to satisfy a need. Analytics, web hosting, e-commerce CMS… There are a lot of technologies and some of them must surely be adapted to your needs in terms of digitalization of your business.
Reaching your goals
Digital identity
The digital identity actually encompasses two aspects which are the brand image and the e-reputation of the company.
Referencing
Optimization or referencing of a website/ a web project in order to be visible in the first results of search engines.
Web marketing
As an integral part of a company’s commercial strategy, webmarketing serves to increase your traffic.